CASE STUDY

Pizzey's Nutritionals

Business to Business

Location: Canada and United States

Pizzey's Nutritionals, North America's largest supplier of high quality, food grade flaxseed, was founded in 1991 and is headquartered in the heart of the flaxseed belt, where the clean, cool prairies produce the world's finest flaxseed-a flaxseed particularly rich in nutritionally valuable lignans and Omega 3s.

Client Objective

Pizzey's main objective was to re-brand and develop an informational website for their patented MeadowPure® product line. In addition to promoting MeadowPure®, the website had to also promote Pizzey's partnering and consulting programs, and to educate potential customers on the importance and ease-of-use of flax in foods.

Chicago Websmith Solution

Featuring custom graphics designed speak directly to the customer, Chicago Websmith engineered and developed the pizzeys.com website from concept to implementation. The website also features a Chicago Websmith shot and produced video, highlighting the MeadowPure® Process.

Technology Used

Flash, ASP, SQL Server, WebEditor⁺